We have been talking a lot about YouTube and in our last post we talked about marketing with YouTube.
If you’re not using YouTube to market your business, you’re probably doing yourself a huge disservice. Why? YouTube is among the top online marketing platforms available today. These videos rank highly in Google, which typically means better brand awareness and more viewer clicks.
Because of the popularity of this marketing method, there are scads of YouTube tools available to you. Many are free and many require payment of some sort. Some tools offer both options, which makes it great for those who are working with a limited budget.
Today we will discuss some tools to help your marketing efforts.
YouTube Marketing Tools
Keep reading, to learn more about a few of these tools. Using them makes the entire video marketing process a whole lot easier and faster too.
Canva
Successful video marketing isn’t just about creating informative videos. It’s also about enticing people to click on your links and eventually purchase your product or service. Canva is perfect for creating the required thumbnails to go along with each of your YouTube videos.
Canva is an online platform that’s super simple to navigate and use. The free version allows you to make all kinds of design components for almost any purpose. One of the most convenient features is the option to save templates for future use. In regard YouTube, it provides you with the tools to create a new thumbnail (with a consistent look) for each new video you create quickly and easily.
Keyword Tool
This specific keyword tool helps you find tons of great keywords that users are actually typing into their YouTube search boxes. Accessing this information is vital to your video marketing success. You can have the most awesome video in the world. But, if no one can find it, awesome doesn’t matter in the least.
There is both a free and paid version of this tool. The free version basically provides you with the keyword suggestions themselves. Honestly, it’s enough to get you started with building a successful YouTube channel in whatever niche you’re in. Why not give it a try today?
Cyfe
If you’ve never heard about or checked out Cyfe, you don’t know what you’re missing! This tool is especially convenient if you manage more than one YouTube channel and find it hard to keep track of all your stats. The free version allows you to monitor up to five channels at a time, from Cyfe’s convenient dashboard. There’s a wide variety of information available, including real-time stats on each of your individual videos. Other metrics include things like traffic sources, engagement levels, audience attention, views and much more.
Enhanced Embed Tool
This nifty little no-cost tool gives you scads of embed options that YouTube’s default embed feature doesn’t include. For instance, you can jazz up the code to allow viewers to share the video they’re watching without the need to click on the “share” button, loop your video, start it from somewhere other than the beginning, automatically show closed captions and more.
http://www.classynemesis.com/projects/ytembed/
These are just four examples of YouTube marketing tools that are sure to be helpful when it comes to promoting your business online. You may not notice an immediate improvement. However, with patience and due diligence, your stats should start to take a turn for the better in no time at all.
