Internal linking is a great way to build your search engine optimization (SEO), especially with Google. It’s easier for Google to find your new posts and pages when they’re linked to other pages and sites on the internet. Internal linking also connects your content to other content on your site, giving Google an idea about how your website is set up and which pages and posts are important.
Internal linking creates a relationship between your content, which not only builds your SEO but also helps your readers find additional relevant content. When they click on links within a post that link to other posts or pages on your site, they stay on your site longer, reducing your bounce rate.
Not only is it important to include internal links in your posts, but also your pages. Especially your homepage. Sharing links to posts and other pages on your homepage will help Google explore your site easier, determining which pages and posts are most important.
Your homepage usually has the greatest link value with Google because it has the most backlinks. Linking to a new post from your homepage instead of just a category page will give them more link value and help Google find them faster.
Using internal links with a plan will help you get the most value out of them. Here’s what you need to consider:
Adding internal links to your pages and posts will easily increase your Google ranking. It’s easy to do and it’s worth the time. If you haven’t created internal links before, it’s time to go back and start adding them to the posts and pages you’ve already created. It will bring a nice boost to your Google ranking.
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