If you’ve been thinking about starting a YouTube channel for your industrial business, but don’t know where to start, you’re in luck. Today I’m sharing easy, step-by-step instructions to get you up and running in just a few minutes.
You’re just a few clicks away from having your own YouTube Channel.
Your account is now set up!
Use your “about” section just as you would your “about” page on your website. This is where your followers will learn more about your brand. Be sure to use your keywords so that potential followers can easily find you. Include information about your channel description; what your followers can expect to see on your channel. And add links to your website and/or social media sites.
Just like your Facebook page, YouTube encourages you to use a banner photo. You can create a new banner image or use the same one from your Facebook page. This is a great way to market your business though, as any potential followers who click on your channel will see it immediately. It’s their first impression of your channel so make it good.
YouTube recommends cover images that are 2560 x 1440 pixels with a maximum file size of 4MB.
Will your videos be informational or instructional? Will you share customer testimonials? Decide the best way to market your business with video ahead of time so that you’re not haphazardly posting videos that don’t support your business or message. Your channel is part of your branding.
Just like movie trailers, your YouTube channel can have a trailer. Make is short and sweet to show potential followers what they can expect. You’ll do this by creating the video and uploading it to your channel. You can use a variety of images or clips from videos that you plan to upload.
Now that you have a channel, it’s time to start using it. Create and edit your video before uploading it, YouTube does not offer you the option to do that within their site. Once it’s ready, simply go to your account, look for “my channel,” and “upload.” You’re all set!
YouTube is a great way to build your ranking and get more followers. Get started today with these easy tips!
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