You have Google Analytics set up and running on your site, now it is time to begin using it to mine information about your traffic and visitors.
One of the most important features is the Basic Date Range Reports that are available at any time.
Using date ranges can help you in a variety of ways. It allows you to not only see your traffic over a period of time, but also compare it to other specific time periods in the past to see if traffic is improving, growing, shrinking, etc.
So there you have the basics of setting up date ranges. You can use the date range reporting feature in a variety of places in Google Analytics. Just take some time to play with this and learn more about the traffic coming to your site.
If you haven’t set up your Google Analytics yet, now might be the time to get started. You can find more information about why you should use it and how to get started in these posts.
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