Insights

Insights on online marketing, local marketing, search engine optimization, sale strategy, business tips and more. We invite you to check back regularly as we are constantly adding insights to help you grow your business.

Instagram and Pinterest Industrial Business Series

Pinterest and Instagram are two important social media channels you need to know about for your industrial business. Pinterest isn’t just a social media,  it is a search engine and is being used more and more. According to Hootsuite: 1.5 million businesses worldwide use Pinterest. 83% of weekly Pinterest users have made a purchase based on brand […]

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Instagram Marketing Strategies for Industrial B2B Companies

You may have figured out by now that you really should have an Instagram account for your business, and maybe you’ve already set one up. But what do you do with it? How do you market your product or service to other business? And how do you attract more business using your posts? Having a […]

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7 Instagram Tips for Your Industrial Business

You now have an Instagram business account. So, what do you do with it? Whether your goal is simply to increase brand awareness, create value for prospects, or both, we’ll take a look at what works on Instagram and best practices for helping your industrial manufacturing company get started on the network. Instagram Tips Here […]

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Getting Started on Instagram for Your Industrial Business

We are talking about getting started on Instagram.  In our last post, we told you why you should be using it.  Perhaps you’ve been thinking about using Instagram for your industrial business, maybe you already have a personal account, but now what? How do you start? How do you create your account? And most importantly, […]

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Instagram – Is It Right For The Industrial Business

No doubt you’ve heard of Instagram, you may even have a personal account on the incredibly popular social media site. But do you have a business account? If you’re a business that markets and sells to other types of businesses, you may think Instagram isn’t for you, but you’d be wrong. Instagram’s growing popularity is […]

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Pinterest Inspiration For the Industrial Business

We’ve been talking about why you would want to use Pinterest for your industrial business, now let’s talk about how. Using Pinterest for your industrial business can not only increase traffic to your website, but it can also increase your sales and your list of prospective b2b clients. All of that sounds great, right? But […]

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Pinterest For the Industrial Business

Are you using Pinterest with success? You may be thinking that Pinterest isn’t right for your business. Is this really a good place for B2B businesses to find customers? Can you reach your target market? Or will it just be a waste of your time? Whenever the subject of Pinterest comes up with B2B marketers, […]

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Industrial Business – Twitter Series

Everyone is tweeting, including the President.  While many feel Twitter is a dying platform, people are still tweeting, making connections, and business deals because of Twitter. Did you know there are over 500 million tweets sent each day?  That means 5,787 tweets are sent every second.   Twitter users are reading the news there (bye bye […]

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Twitter Tips and Tricks for Industrial Business

Twitter is a great tool for reaching other businesses and your customers. After all, even the President tweets!   Use these tips and tricks to arm yourself for the best possible connections on Twitter. Important Twitter Guidelines Your experience on Twitter will be a positive one if you keep the following tips in mind: Say what […]

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Hashtags Rule for Industrial Business

If you’ve spent much time on social media, or even if you’re just getting started, you’ve probably heard of and seen hashtags. But what are they? Why would you want to use them? How do you know which ones to use? And how many is too many? The world of hashtags can be a bit […]

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Twitter Moves Fast, Don’t be Left in Industrial Dust

Twitter has been in the news a good bit the past few years.  After all, even the President is tweeting to the world. Twitter allows you to engage with customers and prospects, market your industrial business, and even see what your competition is up to. Twitter Moves Fast so Tweet More The Twitter world moves […]

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Twitter Information for Industrial Business

Now that you have a Twitter account for your industrial business, it is important to familiarize yourself with some commonly used Twitter terms. Twitter is easy but you have to follow a few simple rules and know the lingo. Commonly used Twitter Terms These terms describe actions you can take on Twitter.  Everyone is probably familiar with […]

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