Insights on online marketing, local marketing, search engine optimization, sale strategy, business tips and more. We invite you to check back regularly as we are constantly adding insights to help you grow your business.

How to Set Up Google Alerts

Google Alerts are a great way to stay on top of new information being shared online. Using them can not only improve your business, it can also help make it easier for you to come up with content ideas for blog posts. You can set Google Alerts for yourself and your business to see what […]

Read More

What is DuckDuckGo SEO?

What is DuckDuckGo SEO and why is important to know about it? You’ve probably never heard of it before. Or if you have, it’s only been very recently. Should it matter to your website? Do you need to be familiar with it to optimize your site? Let’s take a closer look to understand it. What […]

Read More

How to Submit Your Site to Bing

Submit your site to Bing to significantly increase your SEO and help more visitors find your page. If you’re not familiar with Bing, it’s the search engine that feeds Yahoo, second only to Google. So making sure your site can be found on Bing will bring in visitors that don’t use Google. It’s easy to […]

Read More

How to Optimize Your Site for Search Engines Other Than Google

While Google is certainly the top search engine, there are several others that you’ll want to consider when it comes to optimizing your site. If you don’t, you’ll miss out on the potential visitors who are using other search engines. Let’s learn how to optimize your site for search engines other than Google. Some of […]

Read More

7 Steps to Claim Your Google My Business Listing

Claiming a Google My Business listing is essential to your business, especially if you service customers at your physical location or travel to their location. A Google My Business listing will allow potential customers to easily find you when they type in a service or product they need in your local area. Claiming your listing […]

Read More

Creating Efficient Pages For Your Website (Series)

Efficient website pages can bring in traffic and encourage a customer to purchase your product or service. Over the past several weeks we have been posting about creating a variety of pages for your website. We hope you have had a chance to read each post and put them to use in your business with […]

Read More

7 Things Your B2B Website Could Do

Your B2B website should not be static and just sit there and do nothing. I see many that do, but you want to make your website work for you.   Employees that sit around and do nothing are usually fired.  You can’t actually fire your website but you can develop a correction plan to fix it […]

Read More

7 Tips to Get Your Website Discovered

You’ve spent a lot of time building your website and making sure it is optimized for your visitors.  Now that it’s ready to go, how do you get your website discovered by new clients and customers. Getting your site discovered can be one of the hardest parts of having a website. There’s a lot of […]

Read More

Optimizing The 4 Most Important Pages on Your Website

Optimizing pages on your website is important because it helps visitors find your website and be more successful in finding what they are looking for on your site.  There are four pages on your website that are most important.  They are also usually the most visited as well. Optimizing the 4 most important pages on your website […]

Read More

Product Page – Case Study 2

In this product page case study, we are going to look at a company that has lots of information to share with their customers. Enough or Too Much Information In the last product page case study, we spoke about having enough information so the potential buyer will feel confident that they have found the right […]

Read More

Best Product Page Layout – Case Study

When designing a product page you have to ask yourself one big question. Are the people that I want to reach with my product page educated or non-educated buyers? Times are changing and many of the engineers and purchasing managers who knew your type of product quite well could be retiring.   How well do the […]

Read More

5 Steps to making an Excellent Products Page

An excellent products page will encourage more visitors and more sales to your website, boosting your business. Creating a products page, however, is not quick and easy. The more products you have to sell, the more time it will take. But ultimately, the time you put in will be worth it. How to Create an Excellent […]

Read More

Latest from Our Blog

Rodeo Houston to offer free admission on March 8

Upstream Marketing is proud to serve Houston and the surrounding areas since 2004.   If you live or work in the Houston area, you are familiar with the annual Houston Livestock Show and Rodeo. The

Continue Reading

How to start a blog for your small business

How to Start a Blog for your Small Business Blogging is a great way to increase the reach of your small business. From raising brand awareness to converting possible customers, blogs are a great way

Continue Reading

How to achieve your business goals for 2023

How to Achieve Your Business Goals for 2023 The New Year is a time for setting goals and making resolutions. If you’re a business owner, this is also an excellent time to reflect on your

Continue Reading

Let's Talk

"*" indicates required fields

How may we help you?

How may we contact you?

We value your privacy and guarantee your info will stay with us.
This field is for validation purposes and should be left unchanged.