Insights

Insights on online marketing, local marketing, search engine optimization, sale strategy, business tips and more. We invite you to check back regularly as we are constantly adding insights to help you grow your business.

Why You Should Use Internal Linking

Internal linking is a great way to build your search engine optimization  (SEO), especially with Google. It’s easier for Google to find your new posts and pages when they’re linked to other pages and sites on the internet. Internal linking also connects your content to other content on your site, giving Google an idea about […]

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7 Tips to Optimize Your Site For Local Search

If you service customers locally through your business, optimizing your website for local search traffic is a necessity. It may take a little extra time and effort, but when you invest this time, you’ll reap the benefits with a lot more traffic to your site and your store. 7 Tips to Optimize Your Site for […]

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How to Submit Your Website To Online Directories

You’ve probably already figured out that it’s important for search engines to be able to find your website so that they can send traffic your way. There are two ways to ensure this happens: Patiently wait, and hope, that all the search engines will find your site on their own. This could take some time […]

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How to Set Up Google Alerts

Google Alerts are a great way to stay on top of new information being shared online. Using them can not only improve your business, it can also help make it easier for you to come up with content ideas for blog posts. You can set Google Alerts for yourself and your business to see what […]

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What is DuckDuckGo SEO?

What is DuckDuckGo SEO and why is important to know about it? You’ve probably never heard of it before. Or if you have, it’s only been very recently. Should it matter to your website? Do you need to be familiar with it to optimize your site? Let’s take a closer look to understand it. What […]

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How to Submit Your Site to Bing

Submit your site to Bing to significantly increase your SEO and help more visitors find your page. If you’re not familiar with Bing, it’s the search engine that feeds Yahoo, second only to Google. So making sure your site can be found on Bing will bring in visitors that don’t use Google. It’s easy to […]

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How to Optimize Your Site for Search Engines Other Than Google

While Google is certainly the top search engine, there are several others that you’ll want to consider when it comes to optimizing your site. If you don’t, you’ll miss out on the potential visitors who are using other search engines. Let’s learn how to optimize your site for search engines other than Google. Some of […]

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7 Steps to Claim Your Google My Business Listing

Claiming a Google My Business listing is essential to your business, especially if you service customers at your physical location or travel to their location. A Google My Business listing will allow potential customers to easily find you when they type in a service or product they need in your local area. Claiming your listing […]

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Creating Efficient Pages For Your Website (Series)

Efficient website pages can bring in traffic and encourage a customer to purchase your product or service. Over the past several weeks we have been posting about creating a variety of pages for your website. We hope you have had a chance to read each post and put them to use in your business with […]

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7 Things Your B2B Website Could Do

Your B2B website should not be static and just sit there and do nothing. I see many that do, but you want to make your website work for you.   Employees that sit around and do nothing are usually fired.  You can’t actually fire your website but you can develop a correction plan to fix it […]

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7 Tips to Get Your Website Discovered

You’ve spent a lot of time building your website and making sure it is optimized for your visitors.  Now that it’s ready to go, how do you get your website discovered by new clients and customers. Getting your site discovered can be one of the hardest parts of having a website. There’s a lot of […]

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Optimizing The 4 Most Important Pages on Your Website

Optimizing pages on your website is important because it helps visitors find your website and be more successful in finding what they are looking for on your site.  There are four pages on your website that are most important.  They are also usually the most visited as well. Optimizing the 4 most important pages on your website […]

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