Marketing Insights for Business Owners

Helpful articles written to help business owners better understand the different aspects of marketing, including branding, online marketing, web design, SEO, local marketing, business development, sales, AI, and more.

Too Much Bacon Can Ruin a BLT (And Too Much Text Can Ruin a Web Page)

  I recently visited a small-town mom-and-pop restaurant and ordered a classic BLT. When the sandwich arrived, I couldn’t believe my eyes. It was so overloaded with bacon that you couldn’t even see the tomato, the lettuce was barely hanging on, and the bread was somewhere in there, probably hiding under the pile. While I […]

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What are the goals for your blog?

What are the Goals for your Blog? Blogs can be used for a variety of reasons. Whether you are using your blog to promote your business or just to share your thoughts on a topic, determining goals for your blog will help you steer your content in the right direction. Here are some tips on […]

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What is the purpose of your blog?

What is the purpose of your blog? When starting a new blog, it is important to determine the purpose of your blog. Once you discover why your blog should exist in the first place, it will be much easier to provide high-quality consistent content for your readers. Here is a guide to help you determine […]

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ChatGPT Explained by a Human

ChatGPT Explained by a Human (Definitely not Written by AI) ChatGPT is sweeping the nation and filling headlines in every publication in print and on the web (half of which is written by AI anyway. How Meta). Now that AI-written content is easily accessible to the public, no one can be sure what content is […]

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How to start a blog for your small business

How to Start a Blog for your Small Business Blogging is a great way to increase the reach of your small business. From raising brand awareness to converting possible customers, blogs are a great way to provide information to your readers while putting your business in front of more people. Here are some tips for […]

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Happy Thanksgiving

To our customers and referral partners, It’s that time of year again, when we are called to count our blessings, and you are certainly one of them! Our customers and referral partners are the reason we thrive. Thank you so much for choosing us time and time again. We wish you and yours a very […]

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Family Lost in Corn Maze calls 911

A family out for what seemed to be some simple fall fun activity was trapped in a cornfield maze and had to call 911. Lost “We received a phone call that someone was lost in the maze. We dispatched an officer,”said Sgt. Bob Bettencourt of the Danvers Police Department. “Hi, I just called; I’m still […]

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TikTok for Business Marketing

TikTok for Business Marketing TikTok is one of the most popular social media platforms in the world with over 1.8 billion daily users worldwide. The video-sharing platform offers access to an untapped market of possible customers. For businesses looking to grow, TikTok is a great way to put your product or service in front of […]

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7 Ways That TikTok is Different Than YouTube.

7 Ways that TikTok is Different Than YouTube When it comes to video-based social media platforms most people think of YouTube. Launched in 2005 YouTube has been the tried and true site for video sharing. TikTok is the new kid on the block, looking to change the video-sharing game with a different approach. Here is […]

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7 Reasons Why TikTok is so Popular

7 Reasons Why TikTok is So Popular TikTok is sweeping the globe as one of the most widely used social media platforms of all time. As of June 2022, the app boasts 1.8 Billion daily users worldwide. Let’s take a look at Why TikTok is so popular to so many users and why they return […]

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What is TikTok?

What is TikTok? By now you have most likely heard of the social media app TikTok. Formerly called Musically, TikTok is a social media platform that boasts over a billion daily users worldwide. Many believe that the app is filled with videos of young people doing silly dances, but millions of videos are uploaded every […]

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Firework Sales Embrace Technology

July 4th and New Year’s are two times of year that fireworks are sold in my area.  Now, because of the drought, we have been experiencing in Texas and the fire ban, some cities are deciding to ban fireworks and use sequenced drones.  Using drones is a great topic for another blog.   This blog post […]

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