July 4th and New Year’s are two times of year that fireworks are sold in my area. Now, because of the drought, we have been experiencing in Texas and the fire ban, some cities are deciding to ban fireworks and use sequenced drones. Using drones is a great topic for another blog. This blog post […]
Read MoreCall for Papers Opportunity The National Institute for Storage Tank Management invites you to make a presentation at the upcoming 15th Annual National Aboveground Storage Tank Conference & Trade Show on December 6-7, 2022 in The Woodlands, Texas. Below is a list of categories to choose from. If you would like to speak, click on the […]
Read MoreThe first thing that comes to mind when someone says “Holiday Marketing” is… Are we starting to promote Christmas already? There are a lot more holidays than just Christmas. Memorial Day Weekend is this coming weekend. If you have followed me on social media, you know I like to fish. I read about a Memorial […]
Read MoreI cannot believe it’s already day 4 of OTC 2022. If you are an Offshore Technology Conference veteran of years past, you likely remember Day 4 being called Student Day. In the past, area high schools would invite students that had an interest in science and engineering and let them tour OTC on the last […]
Read MoreIt has been some time since I blogged live at the Offshore Technology Conference. Here we are in 2022, and OTC is back in Houston, the first week of May. Welcome to OTC 2o22 Day Two. If you are coming to NRG Center to attend OTC 2022, a couple of things to note: Parking is […]
Read MoreIf you read the Houston Business Journal, you need to turn to page 7 of the April 15, 2022 issue. Upstream Marketing has a full-page ad. I’ve always wanted to say… See our ad in Houston Business Journal. I hear the saying See Our Ad In.. when I watch tv and a drug company is […]
Read MoreMarch 17, also known as St. Patrick’s Day, could either be a huge deal filled with parades, drink specials, sales, or just another holiday. I figure if Krsipy Kreme is giving away free green doughnuts and Einstien Bros Bagels has a green cream cheese spread to celebrate St. Patrick’s Day, then, many other small businesses […]
Read MoreWhile some businesses are on the cusp of the latest digital marketing trends, many others are still playing catch-up to what was hot a few years ago. It is important you know what is on the cutting edge for business. Over the past several weeks we have been posting about the latest digital trends. We […]
Read MorePush vs pull marketing? Which do you use? While not a new trend, it is important to understand the difference between push and pull marketing and which one best serves your B2B business. The emphasis has changed over the years. Push vs Pull Marketing So what’s the difference between the two? Push marketing means you […]
Read MoreWhat is User-Generated Content User-generated content is simply content that has been created and published by an unpaid contributor. Usually, it is fans promoting a brand. This lends authenticity to a brand over self-promotion. It can include several types of content like blog posts, websites, social media posts, testimonials, or images. A Great Example One […]
Read MoreIf you haven’t heard of Progressive Web Apps, it’s time you did. They can make a big impact on your marketing and sales growth. And, they can help you stay current in this ever-changing world of technology. Imagine your business having its own app. Progressive Web Apps are very similar to many apps you may […]
Read MoreWhat is influencer marketing? And how can it help you grow your business? If you spend any time on social media, you’ve probably seen influencer marketing without even knowing it or recognizing that’s what it was. What You Need to Know About Influencer Marketing Influencer marketing is a word-of-mouth marketing technique that uses key leaders […]
Read MoreWhat are the Goals for your Blog? Blogs can be used for a variety of reasons. Whether you are using your blog to promote your business or just to share your thoughts on a topic, determining goals for
Continue ReadingWhat is the purpose of your blog? When starting a new blog, it is important to determine the purpose of your blog. Once you discover why your blog should exist in the first place, it will be much
Continue ReadingChatGPT Explained by a Human (Definitely not Written by AI) ChatGPT is sweeping the nation and filling headlines in every publication in print and on the web (half of which is written by AI anyway.
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