Insights

Insights on online marketing, local marketing, search engine optimization, sale strategy, business tips and more. We invite you to check back regularly as we are constantly adding insights to help you grow your business.

Industrial Social Media Marketing 2019

As social media platforms have evolved into full-blown communication channels, more industrial companies are relying on these platforms to reach their target audiences.  But which social media is best for industrial marketing?   Which social media channels should we be watching? Is Social Media Right for My Industrial Business? Many industrial businesses shy away from social […]

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Amazon’s Newest Store

Have you ever experienced something in a movie or online and wished you could experience the same thing in real life?  For instance, you see a store, a building, a playground and wish you could actually go there. I’ve searched for items on Amazon and sometimes wished I could look at all these things in […]

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Merry Christmas

Wishing all my clients and readers a very Merry Christmas!  Remember the “Reason for the Season.”  A tiny baby’s birth in a manger that changed the world. Forget about all the work issues and stress and spend time with your loved ones enjoying each other. Make joyous memories together because you can never get this time back. […]

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Website Audit – Part 4

This is the final segment to review in your Website Audit.  In the previous posts, Performing a Website Audit – Part 1, Part 2, and Part 3, we looked at a list of tasks that included several areas of your website that need to be addressed and your website performance. In this post, we will focus on […]

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Let’s Celebrate – How far we have come!

This is our 400th Blog Post!  Time for a little celebration! It is hard to believe I have been blogging long enough to have 400 posts on the web site.  What a learning adventure this blogging has been.   I have to laugh at myself when I look at my posts from way back when. Check […]

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Performing a Website Audit – Part 3

.A website audit is important to do at least a couple of times of year to make sure your site is running well and accomplishing the goals you have for it. In the previous posts, Performing a Website Audit – Part 1 and Part 2, we looked at a list of tasks that included several areas […]

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Performing a Website Audit – Part 2

In our previous post, Performing a Website Audit – Part 1, we reviewed the things to look for with your website goals, effectiveness, and design.  Today we are looking at management, user-friendliness, SEO,  content, and security on your website. Audit So let’s get started with the rest of your website audit. Management: Is it easy to manage […]

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Performing a Website Audit – Part 1

Taking the time to review your website before the end of the year can set you up for success next year. It’s a good idea to audit your website every quarter to make sure it’s performing well and accomplishing the goals you want it to. Before you get started with your audit, you first need […]

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Gear Your Website Up for 2018

Today is Santa’s List Day.  What is on your list for Santa for your business?  Perhaps a new or updated website? As the year winds down, it is a good time to reflect and think about how your blog has served your over the past year and make any needed changes to rock 2019. Let’s […]

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How Will You Celebrate Giving Tuesday?

We stuffed ourselves on Thanksgiving, shopped till we dropped on Black Friday, Small Business Saturday, and Cyber Monday,  and now here we are at Giving Tuesday.   A global giving movement, Giving Tuesday is fueled by the power of social media and collaboration. #GivingTuesday #GivingTuesday kicks off the charitable season when many focus on their holiday […]

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Small Business Saturday

Have you had your fill of turkey?  Maybe planning to do some “Black Friday” shopping?    Save some of your $$$ for tomorrow as we celebrate “Small Business Saturday.” I’m a Fan! I have always been a fan of Small Business Saturday.  It’s hard for small businesses to compete with the big guys.   It is a […]

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I’m Thankful For You!

As we spend the time leading up to Thanksgiving counting our blessings and showing our gratitude, I wanted to take a few minutes to tell you, my readers, customers, friends, and business acquaintances how thankful I am for you.  Each of you are a blessing to UpStream Marketing and we are grateful for the opportunity to serve […]

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Latest from Our Blog

Happy Thanksgiving

To our customers and referral partners, It’s that time of year again, when we are called to count our blessings, and you are certainly one of them! Our customers and referral partners are the

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Family Lost in Corn Maze calls 911

A family out for what seemed to be some simple fall fun activity was trapped in a cornfield maze and had to call 911. Lost “We received a phone call that someone was lost in the maze. We

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TikTok for Business Marketing

TikTok for Business Marketing TikTok is one of the most popular social media platforms in the world with over 1.8 billion daily users worldwide. The video-sharing platform offers access to an

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