Drop-in a Google and/or Bing map of your location using a plugin. Having a map will allow customers to
click on it from their mobile device and easily get directions to your location.
Even if they are not coming to your business, sometimes people want to work with a business close to them or they search for a business closest to a certain landmark. You just don’t realize how important it is to have this identified on your page.
3. Location Overview
Why should they come to your location? Is there a history behind your location? Are there certain
neighborhoods you serve best? Include a short summary of what your customers can expect to find
there and why they’d want to come.
In addition to your map, simple directions for different areas of town can make it easier for customers to
find you. Depending on where you’re located, be sure to include directions from the east and west, or
north and south. Include tidbits of information that can be helpful like “turn left at the big yellow house.”
5. Business Information
Let people know your business hours, the types of payments you accept, and any other relevant
information they may need to know before visiting. Not sure what to include? Take a look at a few
businesses on Yelp to see what information they’re providing.
Including both interior and exterior photos of your store will entice visitors to come by. It helps to
provide a visual reference so they’ll recognize your store when they pull up, and it gives them an idea of
what to expect when they walk inside.
7. Staff Listing
If you have a staff that works with your customers in different areas, provide photos and contact
information for each person. Your customer service manager, repair manager, store manager, and any
other vital staff members should be easy for your customers to find.