Case Study – An Excellent About Page

Case Study - Excellent About PageWhat is on your company’s About page?  Did you know your About page is one of the most important pages on your site?

Typically, the About page is visited if your website visitor does not know who you are.  Or if they want to learn more about you.

Our Story

In the past couple of years, the About page has turned into Our Story.  Everyone and every company has a story, your job is to tell your story.   Here at Upstream Marketing, it is our job is to make that story visually appealing when creating your website.

ESE Partners does an excellent job telling their story with short easy to read sentences.

  • They have a couple of sentences About ESE.

ESE About Page Purpose and Promise

  • In one sentence they explain their Purpose and their Promise.
  • ESE Partners has some Core Values that they live by. (Upstream Marketing designed these Core Values to be interactive.)

  • ESE has been in business for 13 years and has grown both in the services they offer and the number of locations they have.  (Upstream Marketing designed a simple timeline to help visually tell their story.)

Timeline

  • They also have contact info in the footer at the bottom.

Footer

You will need to visit  EES Partners About Page for yourself to see how everything flows to tell their story.  I want to thank them for allowing UpStream Marketing to design their site.

Now it is time to focus on your about page, does it need an update?

Other Posts of Interest

How to Create a Good Home Page for Your Website

How to Create a Good About Page for Your Website

Latest from Our Blog

What are the goals for your blog?

What are the Goals for your Blog? Blogs can be used for a variety of reasons. Whether you are using your blog to promote your business or just to share your thoughts on a topic, determining goals for

Continue Reading

What is the purpose of your blog?

What is the purpose of your blog? When starting a new blog, it is important to determine the purpose of your blog. Once you discover why your blog should exist in the first place, it will be much

Continue Reading

ChatGPT Explained by a Human

ChatGPT Explained by a Human (Definitely not Written by AI) ChatGPT is sweeping the nation and filling headlines in every publication in print and on the web (half of which is written by AI anyway.

Continue Reading
Close

Let's Talk

"*" indicates required fields

How may we help you?

How may we contact you?

We value your privacy and guarantee your info will stay with us.
This field is for validation purposes and should be left unchanged.