The Top 4 Reasons to Use Google Analytics

4 Reasons To Use Google AnalyticsDo you remember when you first learned to ride a bike?  It sort of seemed overwhelming and difficult.  You had to remember to watch what was ahead of you, pedal, keep your balance, and watch for traffic all at the same time.

But in time, you learned to ride a bike and do it well. Analytics is a complex tool, but that makes it incredibly useful. Yes, it takes a bit of getting used to. It’s not one of those intuitive, at-a-glance tools that put everything right at the fingertips of the average user.

Using Google Analytics is sort of the same.  Analytics is a complex tool, but that makes it incredibly useful. Yes, it takes a bit of getting used to. It’s not one of those intuitive, at-a-glance tools that put everything right at the fingertips of the average user. But then again, YOU are not average!

If you really take the time to delve deep into it, Analytics can really help you boost your traffic, conversions, and income.  So just in case you might have forgotten why using Google Analytics is important I thought I would review them for you.

Top Four Reasons to Use Google Analytics

Analytics can be used to:

  1. Track traffic sources
  2. See which keywords people are using to find your site
  3. Track conversion results
  4. Learn what content people want more of

And much more!

Don’t be like the average Analytics user who installs it on their site and then forgets it other than maybe checking overall traffic numbers now and then. Take the time to learn the different features and how you can use them effectively.  Use them often and watch your website traffic grow.

Trust me, you’ll really be glad you did!

Google Analytics Blog Posts

Below are posts we previously published in this series about Google Analytics.

What is Google Analytics and Why Do You Need It?

How to Set Up Google Analytics On Your Website

You Have Google Analytics – Now What?

How to Run Date Range Reports in Google Analytics

Google Analytics Reports in Video

How to Set Goals in Google Analytics

How to Identify Successful Content

Get More Search Engine Traffic With Google Analytics

Resources

Here are some links to various Google Resources you might find helpful.

Google Analytics:

http://analytics.google.com

Analytics Setup Help:

https://support.google.com/analytics/answer/1008080?hl=en

Analytics Goals Help:

https://support.google.com/analytics/answer/1032415?hl=en

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