Facebook groups are good for business. While pages are sometimes better for marketing and promoting, groups are great for forum type work, education, and employee productivity. For example, sales consultants that are a part of a team often use Facebook groups to communicate, challenge each other, etc. Business owners who train online courses often meeting in a Facebook group with their clients. It is a way of providing support and fostering collaboration.
Creating a Facebook group is just as easy as creating a page.
Once you’ve created your group, there are several ways through which you can access them later. You can find them in multiple places on your home page:
or you can find them in that same drop-down list that you used to create them:
Even if you’ve never created a page or group before, Facebook pretty much walks you through the process. However, if you need a refresher, or to learn more about the features of Facebook and other social media platforms, come back!