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Stay Off This Social Media List!

Finally, a funny, entertaining, yet very educational post! The things you do and say on social media can and do have repercussions, so next time you go to post something, keep the social media fails highlighted in this post in mind:   7 Social Media Fails So Disastrous, They Shocked the Experts “Mike Schlossberg, a state […]

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Instagram Changes: Have You Noticed?

Are you on Instagram?  If so, you may have noticed some changes in what you see in your feed.   On March 15, Instagram announced it will start rearranging the order of the posts a user will see.   Instead of being arranged in reverse chronological order, Instagram will order posts according to the likelihood you will […]

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Is It a Dream Opportunity?

“’I have a business idea I think is perfect for you’ is to an entrepreneur what free pens and other gadgets are to conference goers” – Dixie Gillaspie Certain opportunities may sound like a dream-come-true on the outside, but are you asking yourself the right questions before you shake hands on a deal? Read this post on […]

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Secrets to a Successful Call to Action

What do you want your readers or your customers to do?  Are you making sure they know what you want?  A “Call to Action” could be the missing link between the message you’re attempting to deliver and the reader adequately receiving and acting upon your message. A call to action simply employs your readers to […]

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Nook Gets the Ax

Bad news for Nook owners!  On Monday, Barnes & Noble announced it will be speeding up its digital retreat from its experimental venture to compete against Amazon’s Kindle with the Nook ereader. This shouldn’t come as a surprise since Barnes & Noble’s Nook ereader captures only 8% of the market. In comparison, Amazon Kindle commands 74% of […]

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Social Media Can Help You Connect & Build Trust

Business is all about the relationships. Whether you are building relationships with other businesses or with the end customer, relationships are important.  We purchased a car from the guy our neighbor’s brother recommended. We hire the contractor our mother’s friend used. We go see the movies that everyone on Facebook talks about. We buy a […]

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International Women’s Day – 2016

Today is International Women’s Day.   At Upstream Marketing, we work with many women-owned businesses.  The women owned businesses who are our clients serve many different industries (Technical Writing, Waste Removal , Medical, Law , Graphic Design., Public Relations, Engineering, Fabrication, Communications and more.)  These business have an impact both on the local and international […]

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Standing Out in a Busy World

Since the creation of the internet and social media, hundreds of thousands of businesses have emerged and have added to the already crowded business brick and mortar market.   Of course, you want your business to stand out head and shoulders above the rest. How do you achieve that goal? There are several ways to make […]

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Facebook Reactions: Are You Using Them?

Have you noticed the redesign of the “Like” button in Facebook?   Now you can choose how you really feel.   No need to hit “like” when you feel sad for someone talking about an illness or death.   These new choices allow you to actually show how you feel about a topic.  Your Facebook friends can even […]

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Laziness – The Good and The Bad

Watch this Brian Tracy video on Laziness. There are times where Laziness is a great thing!

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