It is important to get new traffic to your website or blog. Whether a new visitor or a repeat visitor, traffic is important. What is the secret to getting all those eyes on your site? How do you drive traffic to your site?
I have a few ways to drive traffic outlined below:
Pinnable graphics should be verticle and include relevant information so when it is pinned by others it leads back to your site.
Once a new post or page is available, it is important to get the word out. Sharing on Twitter, Facebook, LinkedIn, Pinterest and other accounts is a way of making sure other people see your post. Each may have their own audience and the more people who see your posts the better.
Don’t assume everyone will see it the first time you post. You need to post multiple times over a period of a couple weeks. Post at different times of day and on different days of the week. You can use a scheduler like Facebook scheduler, Hootsuite, of MeetEdgar to schedule in advance.
Ask friends, family, and customers to share your posts. When each person shares it, you reach a whole new group of people.
Facebook and LinkedIn both have group features. Joining a group gives you a whole new audience. Many groups allow you to post one link per day and others will share your link if you reciprocate. Pinterest has tribes you can join that provides repinning.
Be sure to include a link to your blog or your latest post in your email signature. Everyone who receives an email from you has the opportunity to check out your latest post.
Include links to your latest posts or posts related to the topic you are discussing in your newsletters. If they missed it on Facebook they have another opportunity to learn the latest from you.
It doesn’t have to be long, just a 15-second promo will do the trick. You can create it without being on the screen just use the picture from the blog post and a few word overlays. Short and sweet videos get lots of attention on Facebook and Instagram.
Check out my book and get a copy for yourself, 52 Tips to Turn Your Website Into a Sales Machine.