You want people to notice your business. You want others to identify with it, purchase products and even help you promote your business. I know you’re thinking it will cost a lot of money for ads, etc. But that isn’t necessarily true. There are quite a few ways you can market your business for FREE.
Check out these free ideas for marketing your business and increasing engagement with your customers.
Email signatures are a quick easy way to continuously get the word out. Add your business website AND social media links to the signature in your email.
The majority of people online are using a combination of mobile and desktop/laptops to search online, so make sure you aren’t missing the boat here. Optimize your website and social media profiles for all screens.
Make it easy for people to share your content by having social media share buttons on your website.
Post on social media daily to stay in front of your potential clients. Provide useful information and sprinkle in self-promotions. This is your chance to build trust and become an authority in your industry.
Create eye-catching images and infographics. It seems everyone loves photos and graphics. This could be attributed to the popularity of Pinterest and Instagram, but regardless jump on this to get your images shared – be sure to link the images to your awesome content.
Create and promote a video about your latest blog post or product. It will allow your audience to get to know you and it will boost brand awareness. Be sure to share the link across all social media channels.
Make connections and promote your business with others in your industry. The key is to be more helpful than self-promoting here. Can’t find a group to join, start a new one!
These tips will help you market and promote your business without costing a fortune.